Friday, 23 March 2012

The Barista Boom

Article from Totally Dublin magazine Issue 90 - March 2012
Yeah we’ve had baby booms, but there is definitely a Barista Boom going on at the moment. The whole coffee experience has shifted, black mugs of day old stewed filter and free refills are no more   …thank god.  Coffee now has a standard.

The word barista is of Italian origin, and when you think of passion, the Italians have it in buckets full.
Barista’s take pride in the coffee they sell, and how they make it.  And this desire for perfection, encourages their customers to come back time and time again.  It’s no use if you are to set up a café to just open the doors and hope the customers will come in, you have to create something different, an experience. You have to display a passion and enthusiasm for what you do, and this can be translated to the customer for between €2 and €3 a cup. 

Café’s all around Dublin have copped onto this, and the results are fabulous coffee served with care and pride in places such as Clement and Pekoe (South William st), Cup (Nassau street), 3fe (capel Street) and Thirdspace (Smithfield).   If you run a café and need to do something about your offering you can take various barista training courses at Coffee Culture, run every month in Dublin, or catered specifically to your property.  More and more café’s are seeing the benefits of employing baristas.  Not only are they a skilled and educated barperson, but they engage with your customers, and take them on a coffee journey.  More importantly they bring your customers back for the experience, time and time again.  

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